Emirates has opened its new "Emirates World" store in the Saudi capital, Riyadh, expanding the reach of its innovative travel store concept, which enhances the customer experience through smart technologies, travel experts and product showcases.
Located in the heart of Riyadh and spanning 288 square meters, the new Emirates World store welcomes visitors in an atmosphere inspired by the design of Emirates' luxury lounges, where they can plan their upcoming trips, get advice from travel experts and learn about Emirates' products and services through integrated screens and interactive experiences, according to a press release published on the Emirates website.
The store was officially opened by Adnan Kazim, Deputy President and Chief Commercial Officer at Emirates, in the presence of Matar Salem Ali Marran Al Dhaheri, the UAE Ambassador to the Kingdom of Saudi Arabia; Ali bin Mohammed Rajab, Executive Vice President of Air Transport and International Cooperation at the Saudi General Authority of Civil Aviation; Sheikh Majid Al Mualla, Senior Vice President of International Affairs at Emirates; Adel Al Ghaith, Senior Vice President of Commercial Operations for the Central Region at Emirates; and Khalid Al Zarooni, Vice President of Commercial Operations for Emirates in Saudi Arabia, along with a number of officials, partners and media representatives.
Adnan Kazim, Deputy President and Chief Commercial Officer at Emirates, explained that Saudi Arabia is one of Emirates' most important markets, and that the opening of the Emirates World store in Riyadh embodies our steadfast commitment to the Kingdom.
He added that this flagship store changes the way customers interact with our brand, through personalized services, a seamless booking experience and travel solutions tailored to their needs.
The "Emirates World" concept offers an entirely new experience in the world of airline stores by combining personalized hospitality with smart interactive technologies. The store gives visitors the opportunity to explore Emirates' onboard products, including the Airbus A380 Onboard Lounge and the luxurious First Class suite.
This is in addition to the option of one-on-one consultations with Emirates travel experts on travel plans, bookings and general inquiries. The travel experts have been trained to provide a comprehensive one-stop service covering flight bookings, Emirates Holidays services and Skywards program support.
The store also features innovative interactive digital screens, such as the "selfie mirror", which allows visitors to take souvenir photos against backdrops inspired by travel destinations, in addition to self-service kiosks designed to reduce waiting times and deliver faster, smoother service.
Emirates has connected Saudi Arabia to the world for more than 3 decades and currently operates 74 weekly flights between Dubai and 4 major Saudi cities, Riyadh, Jeddah, Dammam and Madinah, giving travelers access to more than 150 destinations across the airline's network via Dubai.
Emirates continues to invest in the Saudi market by expanding operational capacity and enhancing the travel experience for its customers in the Kingdom, operating its latest aircraft on some routes, including the Airbus A350, the Airbus A380 and the refreshed Boeing 777. Last year, the airline opened a dedicated luxury lounge for its customers in Jeddah and launched a chauffeur-drive service in Riyadh, making them the first Emirates destinations in the region to offer these premium services.
To view the post on the Emirates website, click here.
