Saudia has launched an updated version of its “Take Your Seat” digital platform, enabling users to explore the airline’s partnerships with international sporting and entertainment events held in Saudi Arabia and enter digital competitions linked to them.
According to a post on Saudia’s official LinkedIn account, the new platform, takeyourseat.saudia.com, offers opportunities to take part in experiences associated with sporting events spanning motorsport, football, esports and boxing.
The relaunch coincides with Jeddah’s preparations to host a Formula E World Championship race. The platform will serve as a digital channel for event-specific content and interactive competitions for fans.
Saudia Group Chief Marketing Officer Khaled Tash said “Take Your Seat” aims to showcase the airline’s sports and entertainment partnerships and introduce audiences to initiatives associated with these events locally and internationally. He added that the platform will feature further content and competitions linked to sporting events hosted by Saudi Arabia in the coming period.
To read the post on Saudia’s LinkedIn account, click here.
