EgyptAir has signed a global partnership and cooperation agreement with Spanish club FC Barcelona, one of the world's biggest football clubs in terms of popularity, history and commercial value, under which it becomes a "Global Partner" of FC Barcelona until the end of the 2028-2029 season.
Under the partnership, the airline will become the "Exclusive Official Airline Partner" of the men's first football team, the basketball team and the handball team. In addition, the handball team will wear the EgyptAir logo on the front of their shirts during official matches, along with numerous marketing benefits granted to EgyptAir during the contract period.
Captain Ahmed Adel, Chairman of EgyptAir Holding Company, said sponsoring one of the world's most storied clubs, last season's Spanish league and Spanish Super Cup champions, is an unprecedented achievement in the national carrier's history and the culmination of EgyptAir's efforts over the past two years. He added that the partnership brings together EgyptAir's 95-year history and FC Barcelona's global sporting leadership, opening new horizons for engaging with football fans around the world.
He explained that EgyptAir has an ambitious plan to make the most of this partnership and offer exceptional services to its customers worldwide, in line with the airline's vision of raising customer service to the highest possible level and flying Egypt's flag across the world. He noted that the agreement will highlight both parties' shared vision of EgyptAir's role in connecting cultures, civilizations and peoples, a role that sport has embodied throughout history.
For his part, Captain Mohamed Elian, Chairman of EgyptAir Airlines, said the partnership goes beyond promotional cooperation, embodying a set of shared values between EgyptAir and FC Barcelona, led by excellence, commitment and teamwork. He expressed confidence that the step will help strengthen EgyptAir's position as Egypt's ambassador around the world, in line with its targeted growth and expansion plans and boosting its ability to compete in the global aviation market.
Marc Brugués, Head of Global Partnerships at FC Barcelona, said associating FC Barcelona's name with Egypt's national carrier, EgyptAir, a model of excellence with a long history in international aviation, is a natural step in the club's expansion, adding that the partnership strengthens its commitment to bringing Barcelona's values to its fans in the Middle East and Africa, where the club has a large fan base.
