Talks on opening a new route from Birmingham International Airport to meet growing demand for flights between Egypt and Britain
An EgyptAir delegation met with a delegation from English club West Ham United, where the possibility of EgyptAir sponsoring the club was discussed as part of the company's plans to expand into global marketing and sports sponsorship. This came as part of a series of meetings held by the EgyptAir delegation at the company's pavilion during World Travel Market London (WTM 2025), held from November 4 to 6.
The EgyptAir delegation also held a meeting with representatives of Birmingham International Airport to discuss opening a new route to meet the growing demand for flights between Egypt and Britain.
EgyptAir took part with an official delegation headed by Captain Ahmed Adel, Chairman and Executive Managing Director of EgyptAir Holding Company. The delegation included Captain Sherif Khalil, Assistant Chairman of EgyptAir Holding Company; Captain Mohamed Elian, Chairman of EgyptAir Airlines; Amr Adawy, Head of Commercial Affairs at EgyptAir Airlines; and Ashraf Rateb, Head of the Tourism Sector (Karnak) at EgyptAir Airlines.
In a related context, the delegation met with representatives of the British company Aeroservices, and the two sides discussed numerous areas of joint cooperation in supplying aircraft spare parts and supply chains, as well as cooperation in the maintenance of aircraft components to ensure optimal operation of EgyptAir's fleet.
For his part, Captain Ahmed Adel said that EgyptAir's participation in this global event and the turnout at the company's pavilion confirm its leadership, highlight its name among the world's major airlines and strengthen its position as a global carrier and a supporter of the tourism sector in Egypt and the region.
He added: "The delegation achieved its goals through its participation with the pavilion, and the bilateral meetings resulted in a convergence of views with the various participating parties, which promises an increase in the share of arriving passengers and those traveling for tourism, and contributes significantly to achieving our expansion strategy toward new destinations across different continents, with the aim of providing better service to passengers and increasing profits."
