Pickalbatros Hotels has announced the launch of its new project, Capri City, in Sahl Hasheesh in the Red Sea governorate. The project is one of the largest integrated tourism projects in Egypt and aims to strengthen the position of Egypt as a destination and attract more arrivals from global markets.
The project reflects the continued flow of tourism investment into the Red Sea region and is in line with the state's drive to increase hotel capacity, create integrated tourism products and accommodate the expected growth in tourist numbers in the coming years, especially amid growing demand for Red Sea beach destinations.
Kamel Abou Aly, Chairman of Pickalbatros Group, said Capri City includes 6 integrated hotel resorts offering more than 5,000 all-inclusive rooms and suites, as well as a downtown area with more than 80 shops, 30 restaurants and 40 cafés and lounges, providing an integrated experience that combines accommodation, entertainment and shopping in one destination.
The project includes the construction of the largest aqua park in the Middle East and North Africa, as well as an integrated Olympic city with Olympic swimming pools, football, tennis and padel courts, running and cycling tracks and fitness centers, qualifying it to host international sports camps and championships all year round.
Abou Aly added that the project includes an international marina and artificial lagoons connecting the city's various components, with internal transport including electric buses, golf carts and water taxis to make it easier for visitors to move between the resorts and facilities.
Capri City also includes an integrated services system comprising a hospital, a police station, shopping centers, cinemas and gyms, as well as more than 45 entertainment areas, 15 spa and wellness centers and 10 conference and event halls and centers, making the project a fully serviced tourist city rather than just a hotel resort.
One of the project's main components is the redevelopment of the well-known Oberoi Sahl Hasheesh hotel, which will be renamed Cita Mare Hotel by Pickalbatros and become one of the main resorts within the new city, while maintaining the level of luxury hospitality the resort is known for.
The project is expected to boost hotel capacity in the Red Sea region, diversify Egypt's tourism product and support conference, sports and entertainment tourism, as well as creating new investment and operational opportunities. This will strengthen the competitiveness of Sahl Hasheesh as one of the most prominent tourist destinations in Egypt and the region and support the state's efforts to increase tourism growth and attract more tourists from various global markets.
