The new hotel's investments total EGP 9 billion... It features 87 rooms and suites in addition to 31 luxury villas
Madbouly: The state is keen to encourage tourism investment, especially in this unique spot, to make it a year-round attraction
Mohamed Alabbar: This project reflects our commitment to offering upscale hotel experiences that strengthen Egypt's position as a global tourist destination
Prime Minister Dr. Mostafa Madbouly and Mohamed Alabbar, founder of Emaar Properties, yesterday evening witnessed the opening by Emaar Misr for Development, a leading real estate developer, of its new hotel "Palace Beach Resort Marassi" in Marassi North Coast. The hotel is managed by Emaar Hospitality Group, with investments estimated at EGP 9 billion, and is the 11th in the Marassi hotel portfolio, marking a new milestone in Emaar Misr's journey of more than 18 years in the Egyptian market.
During the opening, the Prime Minister affirmed that his presence at this event today is proof of the state's keenness to encourage tourism investment, especially in this unique part of Egypt, which enhances opportunities to harness the promising potential and advantages of the North Coast region, with the aim of making it a tourist and economic attraction all year round.
The opening of "Palace Beach Resort Marassi" is the latest step by Emaar Misr for Development in its strategy to redefine luxury tourism by offering stay experiences that rival major global destinations. This step comes amid the rapid recovery of Egypt's tourism sector, supported by the state's vision to strengthen its position on the global tourism map by combining a rich history, diverse nature and continuous infrastructure development. In this context, Emaar Misr for Development continues its prominent role in supporting the sector by delivering integrated tourism projects that meet the highest standards of luxury, especially on the North Coast, which has become one of the most prominent tourist destinations in the region.
The "Marassi North Coast" project is a living example of this success, having played a pivotal role in boosting domestic and international tourism. The project attracted more than 4 million visitors in 2024, in addition to more than 30,000 hotel guests annually. Marassi North Coast includes more than 8,000 residential units and is home to a vibrant community of around 21,000 residents.
The new hotel covers an area of about 140,000 square meters and features 87 rooms and suites with outstanding views, in addition to 31 luxury villas, along with a range of integrated facilities and services including a meeting hall, a beach restaurant, a gym, a swimming pool, a spa and a beauty salon, offering a complete stay experience to international standards.
For his part, Mohamed Alabbar, founder of Emaar Properties, expressed his pride in launching the new hotel, saying: "Palace Beach Resort Marassi represents an important step for us and reflects our commitment to offering luxury hospitality experiences that strengthen Egypt's position as a leading tourist destination. We will continue our expansion plan to develop distinctive projects that support the tourism sector and drive urban and economic development, as part of our vision to build sustainable and integrated communities."
Alabbar added: "The project features a modern design and integrated services that meet the highest international standards in the hospitality sector, making it an ideal destination for visitors seeking a luxury stay on the Mediterranean coast. Through its distinctive location within the Marassi project, the hotel helps attract new segments of local and international tourists and strengthens the North Coast's position as one of the most prominent tourist destinations in the Middle East," according to the official Facebook page of the Egyptian Cabinet.
Marassi, an Integrated Tourist Destination
He explained that this is reflected in the major development of the Marassi North Coast project in terms of the facilities and services offered, reflecting Emaar's commitment to luxury standards. The project includes more than 500 commercial outlets, 60% of which operate in the retail sector, in addition to 17 dedicated children's play areas, 50 swimming pools and 267 yacht berths.
The project extends over a vast area of 6.5 million square meters, of which open green spaces occupy 4.1 million square meters, equivalent to 63% of the total area, along with a 6.5-kilometer beach and a 16-kilometer waterfront promenade.
The project also includes 1,600 hotel units (keys), in addition to a golf course and integrated leisure and sports facilities, making it an integrated tourist destination that meets the aspirations of visitors with all kinds of interests.
