Ashraf Sheiha, head of the Al Tayyar group of travel and tourism companies in Egypt, said that the group's activity and strength in Saudi Arabia and around the world must be harnessed to serve Egyptian tourism, in addition to expanding the group's activity within the Egyptian market.
Sheiha said in exclusive statements to Travel Yalla: "The plan is to expand the group's Hajj and Umrah activity by targeting 4- and 5-star clients, which increases our market share in religious tourism in the Egyptian market and allows stronger competition in terms of prices and services, attracting more clients to the company."
It is worth noting that the Saudi Al Tayyar Group owns 70% of the shares of Al Hanouf Tourism, headed by Ashraf Sheiha, which specializes in organizing luxury 5-star VIP Hajj and Umrah trips.
He indicated that he will hold intensive meetings with the heads of the group's companies in Egypt, seven companies working in several tourism fields, most notably tourist transport, limousine services, trips, insurance, aircraft leasing and cargo.
Sheiha stressed that he will draw up a plan to expand further in the Arab and European tourism markets, alongside tourist transport, which accounts for the largest share of the company's activity.
In this context, Yousry Abdel Wahab, vice chairman of Al Tayyar Holding Egypt, praised the selection of Ashraf Sheiha to head the group specializing in tourism and transport, given his strong experience in the field, saying he represents an asset, particularly in religious tourism related to Hajj and Umrah.
Abdel Wahab told Travel Yalla that Egypt is one of the most important markets in which the Saudi Al Tayyar Group invests, as the investments of Al Tayyar Holding Egypt amount to 8 billion Egyptian pounds across various sectors, including tourism, aviation, real estate and industry, among others, with about 17 companies affiliated to it in addition to Al Hanouf Tourism.
Abdel Wahab reviewed the investments of Al Tayyar Holding Egypt, which include two tourist villages, each owned by a company; Nile Air; two companies that own two plots of land on the Nile to build hotels in the Rod El-Farag area as part of the project to develop the area; a company managing a plot of land in Nasr City earmarked for a huge commercial project; a factory in Ain Sokhna for separating and packaging white sand; a stake in a landscaping company; a marble factory in Cairo; and an advertising agency called "Asiawi". This is in addition to seven independently managed companies in tourism, transport, limousine services, insurance, aircraft leasing and cargo, headed by Ashraf Sheiha.
