The travel and tourism sector in the Middle East continued to strengthen its presence on the map of the world's most active destinations, driven by record investments and ambitious government visions. In this context, Forbes Middle East released its annual list of the most powerful travel and tourism leaders in the region for 2025.
The list includes 100 leading figures running major projects in hospitality, tourist destinations, hotel chains, airports, airlines, travel services and innovative tourism initiatives. The ranking was based on the size of the companies' business, asset values, the number of hotels and rooms and visitor numbers, in addition to professional experience, achievements and influence on the regional tourism landscape.
In terms of nationalities, Emiratis topped the list with 15 leaders, followed by Saudis with 14 leaders, then Britons with 9 leaders, making these 3 nationalities the largest share of the ranking.
The projects led by these leaders reflect the strong momentum in the region's tourism sector, from expansions in airport infrastructure and aviation networks to the launch of world-class tourism and entertainment destinations.
In June 2025, Bander Almohanna, CEO and Managing Director of flynas, led the company's $1.1 billion initial public offering on the Main Market of the Saudi Exchange (Tadawul), making it the first airline listed on the Saudi market.
April 2024 also saw the launch of "Real Madrid World" in Dubai, the world's first theme park bearing the name of the storied Spanish club, under the leadership of Fernando Eiroa, CEO of Dubai Holding Entertainment.
In Morocco, Fatim-Zahra Ammor, Minister of Tourism, Handicrafts and Social and Solidarity Economy, oversaw the establishment of the country's first tourism projects bank, comprising more than 200 investment-ready projects.
This diversity of achievements confirms that the travel and tourism sector in the Middle East remains one of the main engines of economic growth despite global challenges, building on long-term strategies that strengthen the region's position as a leading destination on the international tourism map.
Sheikh Ahmed bin Saeed Al Maktoum

Fahd Hamidaddin

Badr Mohammed Al Meer

Saleh Mohamed Al Geziry

Fatim-Zahra Ammor

Raed bin Hassan Al Idrisi

Hisham Al Qassim

Hamid Matar Al Dhaheri

Mohamed Abdalla Al Zaabi

Paul Griffiths

Shaikha Nasser Al Nowais

Hisham Talaat Moustafa

Ibrahim Al Omar

Sandeep Walia

John Pagano

Kabir Mulchandani

Elena Sorlini

Qusai Al Fakhri

Abdulla Rashid Al Abdooli

Shabib Al Maamari

Jerry Inzerillo

Thomas Mayer

Antonoaldo Neves

Philip Barnes

Abdulaziz Ali Al Mawlawi

Hamed Al Shaiti

Duncan O'Rourke

Imad Barqad

Bander Almohanna

Ghaith Al Ghaith

Philippe Zuber

Adeeb Ahamed

Tarek El Sayed

Guy Hutchinson

Kamel Abou Aly

Abdul Razzaq Arabiyat

Adel Al Faqir

Sultan Al Otaibi

Raki Phillips

Fernando Eiroa

Ahmed Adel

Wahdan Sulaiman Al Qadi

Mohamed El Mehdi El Halaoui

Lars Clasen

Abdelhamid Addou

Saleh Al Habdan

Fahd bin Mohammed Al Obailan

Ali Salem Al Midfa

Mehdi Chaouch

Abeer Al Akel

Adrian Messerli

Amir Golbarg

Khalid Anib

Khalid Jasim Al Midfa

Basmah bint Abdulaziz Al Mayman

Marloes Knippenberg

Rakan Al Harthi

Hashil Al Mahrouqi

Abdulwahab Al Shatti

Nader Ahmed Al Hammadi

Christophe Mares

Stefan Schupbach

Kamel Al Awadhi

Khalifa bin Brek

Sara Ahmed Buhiji

Fabian Toscano

Nadia Zaal

Stephen Ansell

Tim Cordon

Talal Jassim Al Bahar

Bani Haddad

Prateek Kumar

Alison Grinnell

Ahmed Shanan

Ahmed Janahi

Saurabh Tiwari

Muzammil Ahussain

Samer Majali

Arnaud Martinez

Chris Nader and Noel Homsi

Simon Lee

Tapan Biplani

Siddique Ahmed

Mohamed Hussain Ahmed

Adel Mardini

Jeffrey Goh

Fred Fesali

Joseph Karam

Hossam El-Shaer

Adrian Hamilton-Manns

Saeed Al Shanfari

Shaikha Al Kaabi

Hadi Moawad

Ahmad Abu Ghazaleh

Mohamed Amer

Mohamed Awadalla

Osama Sharouf

Moein Sarhan

Haneen Al Subaie

J.S. Anand

To view the post on the Forbes website, click here.







