The Egyptian pavilion at Hungexpo in Hungary wins the award for best design and permanent partner of the fair
The Egyptian Tourism Promotion Authority is taking part in the international travel fair Hungexpo in the Hungarian capital Budapest, and the "International Fair of Tourism" in the Serbian capital Belgrade.
For his part, Dr. Ahmed Youssef, CEO of the Egyptian Tourism Promotion Authority, explained that the Authority's participation in these fairs comes as part of promoting Egyptian tourist destinations more widely in the Hungarian and Serbian markets amid growing demand from them to visit the Egyptian destination, reflecting Hungarian and Serbian tourists' interest in Egypt. These fairs are also an opportunity to connect with industry partners, including tour operators, travel companies and travel agencies, to strengthen relations, exchange ideas and expertise, build new partnerships and inform them of everything new in the Egyptian market.
He added that the Authority is currently carrying out a number of promotional campaigns in the Hungarian market to promote Egypt as a diverse tourist destination with many varied tourism products and types that Hungarian tourists can enjoy, along with the beach tourism product, one of Hungarian tourists' favorite products. EgyptAir is also operating new direct flights between Cairo and Budapest.
Hungexpo is one of the most important travel fairs held in Eastern Europe, especially Hungary. The Egyptian pavilion was opened by Ambassador Ahmed Fahmy, Egypt's Ambassador to Hungary, in the presence of a Tourism Promotion Authority delegation including Ahmed Salheen, Director of the Eastern European Markets Unit at the General Department of Overseas Offices, and Shaimaa Badawy, a member of the General Department of Overseas Offices.
During its participation in the fair, the Authority's delegation held a number of professional meetings with a group of tour operators, travel companies and airlines working in the Hungarian market, discussing ways to strengthen cooperation to set future plans to increase tourist flows from this market to the Egyptian destination.
The fair includes many activities, including conferences, workshops, presentations and panel discussions aimed at exchanging knowledge and insights and strengthening communication and cooperation between participants. The Egyptian pavilion at the fair won the award for best design and permanent partner of the fair.
The Authority is taking part in the fair this year with a 50 m² pavilion featuring two hotels and two Egyptian travel companies, as well as 3 airlines including EgyptAir.
More than 30 countries and 650 exhibitors are taking part in the fair this year, an increase of 12% on last year, along with nearly 27,000 travel and tourism professionals to conclude major tourism deals.
Serbia Fair
As for the "International Fair of Tourism" in the Serbian capital Belgrade, the Egyptian pavilion was opened by Ambassador Ahmed Salama, Egypt's Ambassador to Serbia, and Wael Ibrahim, Consul General of Egypt in Serbia, in the presence of a Tourism Promotion Authority delegation including Hayam Farouk, a member of the General Department of Strategy, and Abdel Hamid Atef, a member of the General Department of Tourism Promotion.
During its participation in the fair, the Authority's delegation held a number of professional meetings with a group of tour operators and representatives of travel companies working in the Serbian market, discussing ways to strengthen cooperation in the coming period and action plans to promote the diverse destinations, types and tourism products of the Egyptian destination. The Authority is taking part in this fair with a 50 m² pavilion designed in the Pharaonic style.
