The Egyptian Tourism Promotion Authority organized a familiarization trip for a group of leading Belgian travel agents and tourism companies to visit a number of tourist destinations, including Cairo, Luxor and Aswan, in cooperation with Belgian tour operator My Go Group, to boost inbound tourist traffic from the Belgian market to Egypt.
The authority took part in the workshop held on the sidelines of the fam trip between the Belgian and Egyptian sides, where Dr. Ahmed Youssef, head of the authority, shed light on the pivotal role the authority plays in supporting and stimulating inbound tourism to Egypt, stressing the importance of the Belgian market as one of the promising European markets, and reviewed the authority's efforts to support tour operators and travel companies through promotional programs and various facilities.
The workshop also discussed the most important tour programs that My Go Group plans to implement to Egyptian tourist destinations in the coming period, reflecting growing demand from the Belgian market for the Egyptian tourism product.
Taking part in the workshop were Mohamed Ali Abdel Latif, Director of the Western Europe Unit at the authority's General Department of Foreign Offices, and Marian Helmy, the authority's officer for the French and Benelux markets, in addition to Pascal Van de Moortel, Sales Manager at My Go Group, and Nouralhuda Azouzi, Project Manager at My Go Group, as well as the leading Belgian travel agents and tourism companies taking part in the fam trip.
Nermine Hanafy, Director General of the authority's General Department of Tourism Relations, explained that the fam trip program included visits to tourist landmarks and archaeological sites in Cairo, Luxor and Aswan, including the Grand Egyptian Museum, the Hanging Church, Luxor Temple and Philae Temple, with the aim of introducing them to the tourism diversity of the Egyptian destination. A dinner was also organized for the Belgian delegation at a floating restaurant to enjoy the pleasant Nile atmosphere. She added that all the necessary support and facilities were provided to the delegation.
