Sami Mahmoud: The Polish market ranks seventh in tourist arrivals to Egypt
By Akram Medhat, Travel Yalla journalist
Egypt, represented by the Egyptian Tourism Promotion Authority, is taking part in the "TT WARSAW 2015" international tourism fair, held from November 26 to 28. Sami Mahmoud, head of the authority, is heading to the Polish capital, Warsaw, to participate. The opening of the fair and its events is scheduled to be attended by the Polish minister of tourism; Egypt's ambassador to Poland, Youssef Zada; the Egyptian tourism counselor at the Berlin office, who oversees the Polish market; and media representatives from various countries around the world.
In this context, Sami Mahmoud stressed the importance of the fair, which is a golden opportunity to restore tourist arrivals, especially as the Polish market is one of the top ten source markets for tourism to Egypt. It ranked seventh on the list in 2014, with about 303,000 Polish tourists visiting Egypt last year.
Mahmoud added that the authority will take part this year with an Egyptian pavilion covering 200 square meters, noting the participation of 41 countries from around the world and 5 Egyptian and Polish tourism companies.
It is worth noting that the Warsaw fair is one of the most important leading tourism fairs in Central and Eastern Europe, as it offers an opportunity to hold important meetings between businesspeople specializing in the tourism industry, tour operators and official representatives of various countries. The most important tourism entities in Poland and European countries are keen to attend it, and companies use it to market various tourism products and services.
