Sherif Fathy, Minister of Tourism and Antiquities, today received a number of important visits at the Egyptian pavilion at the 60th edition of ITB Berlin 2026. The Egyptian pavilion was visited by Kai Wegner, Mayor of Berlin; Dr. Christoph Ploß, the Federal Government Coordinator for the Maritime Industry and Tourism; Shaikha Al Nowais, Secretary-General of UN Tourism; Gloria Guevara, CEO of the World Travel & Tourism Council; Albin Loidl, President of the German Travel Association (DRV); Dr. Mario Tobias, CEO of Messe Berlin, the company behind ITB Berlin; and Dirk Hoffmann, COO of Messe Berlin, in the presence of Dr. Mohamed El-Badry, Egypt's Ambassador in Berlin.
They toured the Egyptian pavilion, especially the miniature model of the Grand Egyptian Museum set up in the pavilion, and during the tour sampled some traditional Egyptian food and drinks of a heritage character associated with the holy month of Ramadan.
During the visit, the Mayor of Berlin expressed his wish to visit the Grand Egyptian Museum, stressing that he would include it on his agenda. For his part, Sherif Fathy, Minister of Tourism and Antiquities, invited him to visit Egypt to get a close look at the museum and the diverse and unique tourism assets and products the country boasts.
