Egypt is taking part in the annual international conference of the United States Tour Operators Association (USTOA), to be held in Orlando, United States, from December 2 to 6. The Egyptian delegation is headed by Eng. Ahmed Youssef, head of the Egyptian Tourism Promotion Authority, and includes representatives of the Egyptian Tourism Federation.
In this context, the head of the Tourism Promotion Authority said the USTOA is one of the most important and influential tourism bodies in North America, with 166 member companies among the largest tour operators in the United States, and that it plays a major role in promoting various tourist destinations around the world within the American market.
He added that the authority's participation in this important conference reflects the ministry's keenness to diversify the source markets for tourism to Egypt, especially the American market, and comes as part of strengthening relations with tour operators and travel and tourism agents.
During the conference, a number of professional meetings will be held with American travel decision-makers and Egyptian tourism companies operating in the American market, to highlight the diversity and richness of Egypt's various tourism products and types and introduce them to the American public, in addition to discussing ways of joint cooperation to promote Egypt as a tourist destination in the United States.
These meetings will also promote the opening of the Grand Egyptian Museum at the end of 2020, which will be the largest museum in the world dedicated to a single civilization, especially as American tourists are interested in cultural tourism.
The Egyptian delegation is also scheduled to hold a number of media meetings during the conference with the most important specialized travel magazines, to promote Egypt in the United States.
For his part, Ahmed El-Wassif, chairman of the Egyptian Tourism Federation, stressed the importance of Egypt's participation in the conference this year, especially given the ongoing coordination and cooperation between the Ministry of Tourism and the private sector to emphasize the importance of the American tourist and to increase inbound tourist flows from the American market to Egypt.
Amr Badr, a board member of the Egyptian Tourism Promotion Authority, pointed to the importance of the American market for Egyptian tourism, as American tourists are among the highest-spending tourists and the most passionate about cultural tourism.
