Egypt's Minister of Tourism and Antiquities Sherif Fathy today opened the Egyptian pavilion at IFTM Top Resa 2026 in Paris, which runs from 15 to 17 September.
IFTM Top Resa 2026 is one of the most important trade shows for the travel and tourism sector in France, bringing together leading travel companies, hotels, airlines, tourism offices and tour operators from around the world. This makes it an important platform for promoting destinations, forging partnerships, exchanging expertise and learning about the latest tourism market trends.
After the opening, Sherif Fathy toured the Egyptian pavilion and met the participating Egyptian exhibitors. He stressed the importance of taking part in the exhibition, one of the largest trade events for travel and tourism professionals in the European market, as an important opportunity to meet leading tour operators and airlines in the French market to discuss ways to drive more tourist traffic from this market.
The minister noted that the French market saw notable growth of 17% in tourist arrivals to Egypt from January to July 2026 compared with the same period last year, thanks to promotional efforts to support traffic from this market, adding that France ranks seventh among the top 20 source markets for tourism to Egypt.
The opening was attended by Ambassador Tarek Dahroug, Egypt's ambassador to France, and Dr. Ahmed Youssef, CEO of the Egyptian Tourism Promotion Authority. The authority is taking part in the exhibition with a 460 square meter pavilion, including a space dedicated to a museum displaying a collection of Grand Egyptian Museum replicas, to showcase Egypt as a destination and its diverse tourism assets and products. The pavilion hosts 37 private sector participants: 17 travel companies, 18 hotels and 2 airlines.
