Tourism and Antiquities Minister Sherif Fathy met Ávoris Chief Executive Officer Juan Carlos González and Viajes Carrefour representatives at Egypt’s FITUR 2025 pavilion in Madrid.
They reviewed tourism developments, ministry strategy, key products and ways to increase arrivals from Spain and Latin America.
Viajes Carrefour reported rising Spanish demand, with 100–150 Egypt bookings daily since January 15. Discussions highlighted religious and spiritual products including Saint Catherine, the Great Transfiguration project and the Holy Family Trail, alongside improvements to visitor services.
The company agreed to arrange a February visit for agencies from several Spanish cities to experience Saint Catherine, the Great Transfiguration area and Holy Family sites, including Old Cairo’s religious complex and churches and the Virgin Mary’s Tree in Matariya, encouraging inclusion in itineraries.
Ávoris plans stronger Egypt promotion in Mexico, Colombia and Spain and expressed interest in joint campaigns with the Egyptian Tourism Authority.
It will also organize a familiarization trip for Mexican and Colombian agencies to increase visitors, using its charter flights to meet demand.
Fathy concluded his official Madrid visit with interviews with EFE, Europa Press, Ladevi, ABC, Cinco Días–El País and Hosteltur.
